Riding for Team Sky

I have been fortunate enough to play a small part in staging some of the largest sports events in the world including the Tour de France and the Olympics. Sport at this rarified level creates fleeting excitement for all and enduring inspiration for many. I am also involved in promoting grass roots sport (sometimes paid but always for fun), and whilst organising, volunteering and officiating in club or ‘mass participation’ events I have seen the capacity they have to excite and inspire.

It is at sports grass roots level that the opportunity to deliver sustained social benefit arises and where some of the foundations of future elite sporting success are laid down. But most of us need a trigger to get active and a source of ongoing motivation, whether simply to get us off the couch or to encourage us to go faster or further. It’s proven that elite sport can play a huge part in this through its role models, razzmatazz and athleticism. It’s this symbiotic relationship between grass roots and elite sport that really interests me. We all need Chris Froome and Team Sky and they need us. You could say we’re riding for the same team!

If you are planning an event, elite, grass roots or both, and need some help with the concept, design, delivery or any other aspect please get in touch and we can talk it through. Take a look at my ‘About me’ page and you’ll see I have a solid background in project and financial management allied with experience delivering the worlds largest events, and some really small but perfectly formed ones too. I also have a genuine passion for sport, organising, volunteering, photographing and participating at all levels. A passion that I hope will become evident from my blog as it develops.